| This past weekend a friend of mine ask me the following question: If you could get into any market in the country to do real estate what market would you choose? I thought about that for a bit because I’ve had a pretty good run at this wholesaling and flipping thing for over 20 years and I’ve been fortunate to have transacted deals in various states across the country. In my experience, answering this question boils down to these two things: 1. You need to enjoy where you are working. 2. Developing a good team in that market is essential (because then just about anywhere will work) It’s obvious that competition is a factor to consider when choosing a market, but developing an expertise in your own local town allows for simplicity and strong positioning. And to be completely honest, I do love keeping it simple! Simplicity has allowed me to do well in Southern California – even though it’s extremely competitive. I’ve found it easy and simple for me to operate in a market in which I live. I just have to make sure that I don’t get cocky or comfortable and that I continuously work on my A-GAME. Like the old saying goes, “If you’re coasting, you’re most likely going downhill.” Although it might be easier and simpler to live in the market you work, it is possible to develop a strong virtual business just about anywhere. And this is especially true in today’s day and age, as long as you develop a clear plan and remain focused and consistent in your day-to-day activities to generate more business in that market. Now if I allow my imagination to go wild and think where else would I like to be active, my answer would be Hawaii. I love every Hawaiian Island and I’ve wholesaled in Hawaii, but I’ve never retail flipped there. Plus, that’s where we got our dog Kalea! Look out Hawaii, the Probate Fox is coming for you! |
| Committed to your success, Ernie “Aloha” Vargas | The Probate Fox |
