When I travel, I love to get to know the locals. And not just when I’m traveling abroad – just as every part of the world is different, America is so vast that every part of our great country is different too. Since I was in Florida last week, I thought it might be a
I love Christmas for all kinds of reasons. The most important of which is the birth of the Christ child. But there are other things I love about the Christmas season too. Take the Rose Bowl parade for instance. Living in Pasadena gives me a front-row seat to a real sensational event. One of the
The world’s biggest sports tournament started yesterday. If you’re not a soccer fan, the World Cup tournament happens once every 4 years. The last tournament took place in Russia in 2018. This year’s tournament is taking place in the middle eastern country of Qatar. The biggest news to come out of the tournament’s start yesterday
Over the years, Victoria’s Secret has become the largest lingerie retailer in the United States. It has become an iconic brand with annual fashion shows that feature models dubbed Angels. But it wasn’t always this way. The story of how they manufactured their success is worth a quick study. The way they market their international
I love old-school stuff. Forget about mp3s, I want vinyl records. Smart boards drive me nuts, I’d rather have a whiteboard with markers. The same goes for watches. I love analog watches. Most young people can’t even read an analog watch. But that’s ok because most of them don’t even wear a watch. They depend
Lately, I’ve been posting most of my emails on a bunch of different social media like Facebook. Now don’t stop opening my emails – because you’ll likely miss some golden nuggets because Facebook is just plain old dumb. Censorship is real in America and it happened last week to yours truly. Yup, I’m in Facebook
At some point in our lives, we’ve all gotten gifts that we either didn’t want or had zero use for. To throw the gift away would be a waste. You could donate it to Good Will, but lately, it seems the more popular option is to “regift” it. To be honest, I don’t have a
I’m sure that by this point in your life you’ve heard the old adage “there are only three guarantees in life: death, taxes, and email.” Wait, you’ve never heard the email part? Well, that’s because emails getting to their intended recipients is absolutely not a guarantee. The Big Three mailbox providers (Google, Microsoft and Yahoo)
I’m sure you heard, but in the off chance that you haven’t, I’ll fill you in. Zillow is dismantling it’s iBuying department. In addition to laying off 25% of their workforce, they are expecting to take a half a billion (yes, that’s billion with a B) loss on the properties they have acquired. Although this
There’s a trend in real estate to automate and outsource all of the marketing. Don’t get me wrong, I’ve been preaching for years to make sure you use your time efficiently. You need to focus your time on the things that you are specially equipped to do. The problem is all this automation and outsourcing has
Last week facebook, instagram, and WhatsApp all went down for not just a few minutes, but for HOURS.Now it didn’t really affect me personally – I don’t spend much time on social media. I don’t need Mark Zuckerberg force-feeding me information all day long – I prefer to think for myself. But it did get
I’m back from Cleveland Ohio. As I mentioned on Friday, I had the great fortune of spending a week with Dan Kennedy and a host of top marketing specialists. Why was I at a marketing conference and not a real estate conference? The answer is simple. And it’s the #1 reason most real estate investors
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