Marketing – ProbateFox.com

Justin in Victorville

I was on my way to Home Depot yesterday to pick some stuff up for one of my projects. In the parking lot on the way in, I bump into a young man named Justin.Justin approached me with a huge smile on his face and asked me if I was interested in buying ceviche. If you’ve […]

Tales of the Hawaiian Rent-A-Dog [PART 2]

Last week I told you about my family’s trip to Hawaii where we gave the Hawaiian animal shelter our hard earned money to be a walking billboard. Here’s the crazy happily ever after ending to the story…The brilliant marketing minds at that animal shelter did their homework and created a collage of “FUREVER” homes and […]

Tales of the Hawaiian Rent-A-Dog

I took my family on a trip to Hawaii last year. I told all the kids that they could create a bucket list of things that they wanted to do and places to go. Did you know there is an animal shelter in Hawaii where you can adopt a pet for a day?!?And you guessed […]

Ice Cold Beer and a Probate Specialist

Did you hear about the boy this past weekend who had replaced the traditional lemonade stand for a beer stand? It was brilliant from a marketing stand point because he went against the herd. While every kid in town was pitching, “Come get your ice cold lemonade!” This child had a totally different angle which was […]

Did Social Media Come Crashing Down?

This week Instagram and Facebook we’re down for many hours. I know many people that have a business dependent on Facebook and were therefore paranoid. Some real estate professionals choose to market via Google ads, some even go as far as Facebook. Luckily for us we are not dependent on an online platform or a social media app. We develop […]

Vagrant Cardboard Marketing

Bill is a homeless man whom I met today. He shared with me how it’s so important that he gets his message across to people. His message is basically that he needs financial support so that he can eat. His cardboard tag-line, is his marketing message and it got me to respond and provide him […]

Nope I’m Not a Hollywood Tour Guide

I had a great conversation with one of my email subscribers today as she asked, “Are you really a tour guide?” I told her, “No that was just my silly closing, LOL.” However, if you are one of my coaching students and you’re in LA for a visit or coaching, then I have been known […]